Why are NFTs so divisive?
The emerging technology has polarised the industry, which tech experts attribute to a poor understan...
Google reveals significant step to restrict cross-app tracking on Android
The company plans to introduce stricter privacy controls including the removal of cross-app identifi...
The Trade Desk pulls out of Google's ad auction: What are the ripple effects?
The demand-side platform has developed OpenPath, a product that connects advertisers directly with p...
Mozilla and Meta collaborate on privacy-preserving attribution solution
Despite Mozilla's long-standing criticism of Facebook, the two companies have co-developed a measure...
Is Topics too basic?
Google Chrome's new proposed cookie alternative may be favored by consumers and regulators, but appe...
A third of online Black Friday shoppers were fake: Cheq study
Cybersecurity firm Cheq estimates that retailers wasted $1.2 billion this Black Friday due to a comb...
Who will control the metaverse?
Now that Facebook has shifted to Meta, who will pull the strings in what is being touted as the next...
Apple says it earned nearly one-third of 2021 revenue from emerging markets
Technology giant said it has doubled its business in India and Vietnam over the past year and record...
Coca-Cola lifts full-year outlook as it steps up marketing spend
Beverage giant says it is reaping the rewards of a "more efficient and effective" approach to market...
Will the metaverse trigger a restructuring of brand and agency teams?
The advertising industry can be slow to take advantage of new marketing opportunities due to legacy ...
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