Amid the flood of agency mergers, Ogilvy One is a raft
As personalised comms expand, the industry needs Ogilvy One’s creativity-led one-to-one approach mor...
The & Partnership and MSix & Partners merge to form full-service shop
Agency says bringing media and advertising together will allow it to leverage AI better....
Brands will benefit if X and Netflix turn their ad sales around
Elon Musk and the streaming giant underestimated the complexity of ad sales but their platforms coul...
Will Adam & Eve/DDB's 'attack' on New York emulate Wham! or Take That?
DDB is hoping one of the UK's most celebrated creatives' oversight will help history repeat itself....
School Reports 2023: Publicis and WPP top holding companies tables
While holding companies ranked by media agency billings demonstrated little movement compared with l...
Felix Richter and Shelley Smoler predict adland on cusp of a 'big shift' away from purpose
The Campaign Big Awards chairs reflected on the "saturation" of purpose-led-work in their address at...
Ana and Hermeti Balarin to move to Wieden & Kennedy London
Married duo previously worked at Mother London as executive creative directors and partners....
AITA if I want to WFH?
There isn't a simple solution to the complexities of hybrid working in creative businesses....
BBH hires Alex Grieve as global chief creative officer
Chief creative officer at Abbott Mead Vickers BBDO worked at Bartle Bogle Hegarty for 14 years at th...
Publicis Groupe rebounds, driven by U.S. and Asia
The holding company posted 2.8% organic growth in Q1 as North America bounced back to 4.7% organic g...
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