Young people - Integrate to accumulate
As children become increasingly comfortable moving between broadcast and on-demand TV, Poppy Brech e...
Live Issue: Radio Promotions - Why brands are splashing out on radio
Promotions are driving the rise of radio, but do the figures add up for brands?...
Media: Capital backs Vaughan show debut in TV work
Capital 95.8 FM is putting a £1.75m promotional spend behind its Johnny Vaughan breakfast show to sh...
PROFILE: TV traveller - Marc Bell, Marketing director, Teletext
Teletext's futuristic steel-and-glass HQ belies its image as a clunky, analogue, information brand w...
MEDIA: Kellogg renews Capital FM sponsorship
Kellogg's Corn Flakes has extended its sponsorship of Capital FM and Century Network's breakfast sho...
ANALYSIS: Corrie's lessons for TV trading
Cadbury's spat with ITV over Coronation Street reveals the trading tensions of a new TV landscape, w...
PROFILE: Channel hopper - Justin Sampson, Director of customer relationship management, ITV
As ITV's director of customer relationship management, Justin Sampson will need every seduction tech...
Del Boy helps BBC overwhelm ITV in Christmas period
The BBC dominated the TV schedules over the festive season with the help of Del Boy and Janine Butch...
MEDIA: TV targets 3% increase in advertising revenue
Despite dramatic shifts in the TV landscape last year, 2004 will bring surprisingly few big changes....
POSTERWATCH: UIP gets Christmas crowds in mood for love
The film distributor aimed work for romantic comedy Love Actually at female shoppers....
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