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YouTube signals seriousness about health

February 12, 2021, by Larry Dobrow

By hiring Dr. Garth Graham, a well-respected figure in the world of public health, the platform affi...

Fans want brands to keep it light during the Super Bowl

February 01, 2021, by Sabrina Sanchez

A Campaign US Twitter poll reveals that people want to see lighthearted ads during this year’s broad...

Ad of the week: Globo Condè Nast: ‘Anti Prejudice Keyboard’

January 28, 2021, by Mariah Cooper

The global publisher’s Brazilian arm wants people to realize how easily prejudiced words and phrases...

Twitter unveiled a brand refresh (don’t worry, it’s keeping the bird)

January 27, 2021, by Sabrina Sanchez

The new creative includes textured images, memes and new typography....

Pinterest introduces Story Pins on the homepage in influencer push

January 26, 2021, by Sabrina Sanchez

The platform is expanding on its Stories feature with a carousel on top of the home feed....

Brands and CEOs show their support for the Inauguration

January 20, 2021, by Sabrina Sanchez

Companies took to social media to congratulate the incoming administration and encourage national un...

How Mondelēz, Peloton and Tubi are adapting to the new COVID-19 reality

January 14, 2021, by Sabrina Sanchez

Brands are embracing e-commerce and digital activations for the long-term as the pandemic accelerate...

Brands speak out against Capitol insurrection

January 08, 2021, by Sabrina Sanchez

Ben & Jerry’s, Axe, and Boeing are among brands taking a stance and condemning Wednesday’s violence....

GRAMMYs pivot brand partnership strategy amid COVID obstacles

January 04, 2021, by Mariah Cooper

The awards show isn’t confining itself to just a live broadcast this year....

Season of change for sports teams with outdated mascots

December 21, 2020, by Chris Daniels

But the franchises are moving at different paces — if they’re moving at all....