Advertising news and opinion from international thought leaders

Articles: 8 Results Search help Filter results »

Order By: Relevance | Date

April 13, 2017, Leo Burnett London for The Co-operative

This is England director Shane Meadows collaborated with the Co-op again for a new campaign profilin...

March 20, 2017, by I-Hsien Sherwood

Home improvement store Leroy Merlin targets DIYers with improbably epic voyage...

February 02, 2017, by Douglas Quenqua

In his first interview, the chief marketing and customer officer gets tough on digital visibility an...

January 09, 2017, by Laura Stampler

How Phillips, BMW, Intel and others made pure entertainment with tangible results....

November 21, 2016, by Ilyse Liffreing

John Lewis and Heathrow Airport bring dogs and stuffed animals for the holiday season....

June 10, 2016

Intimate videos anchor new brand campaign...

July 10, 2015, by Matthew Rothenberg

The holiest month on the Muslim calendar also marks a buying boom. How can brands market in Muslim c...

September 29, 2014

Clothing brand True Religion sets up its new "be so bold" strap line with an ad showing a group of f...