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Gen Z's longterm behavior scars of the 2020 recession

June 23, 2020, by Campaign staff

Virtue dive deep into what this year means for Gen Z....

"Do we treat them as humans or do we treat them as eyeballs?"

June 20, 2019, by John Stern

The public's opinion of advertising is at an all-time low but current issues of trust extend beyond ...

Six ways creativity solves client problems

June 20, 2019, by John Stern

Businesses thrive through great creative thinking, whether it's marketing, product or service. A pan...

How to cultivate human connections

June 19, 2019, by Jennifer Small

"There's a disconnect between creative agencies and media agencies" says Laila Mignoni, global creat...

The UK's favourite YouTube ads: BMW tops Apple

November 21, 2018, by Suzanne Bidlake

BMW's ad by FCB Inferno is top of YouTube's Ad Leaderboard, making it the UK's most popular online v...

Forget the algorithms, AI is reading your emotions

June 20, 2018, by Eleanor Kahn

AI has the potential for brands to provide much better experiences - and it's starting to read emoti...

Why fans are your best weapon

June 20, 2018, by Benjamin Davies and Georganna Simpson

From HSBC to Disney, all brands thrive if they convert customers into passionate advocates - Campaig...

World's Leading Independent Agencies: always something new from Africa

April 23, 2018, by Aggrey & Clifford

The adage is truer than ever as a fast-changing landscape demands fresh thinking from brand marketer...

World's Leading Independent Agencies: building the best brands, with you

April 20, 2018, by Florian Haller, group CEO, Serviceplan Group

Serviceplan aims to be a true House of Communication that ignites a new spark every day for its clie...

World's Leading Independent Agencies: Fake news isn't new

April 20, 2018, by Wybe Magermans, client services director, Williams Murray Hamm

Only big, fresh ideas can help a brand break the rules and communicate its meaningful difference, cu...

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