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Shauna Lewis


Shauna is a reporter at Campaign. Contact her at

From left to right: Katie Lee, Alice Tendler, Anna Legros, Kate Narbrough and Gemma Charles.

Why media and creative agencies are 'consciously recoupling'

The “murky, messy middle” between creative and media agencies is where the best work comes from, Campaign Media 360 heard.

An image of the Financial Times ad campaign from 2021. It reads "To this new world, "Let's not go back to a past which wasn't working anyway".

The Financial Times appoints lead creative agency for key 2024 campaign

The Brooklyn Brothers previously created hero campaigns for the FT.

A girl scrolls on her phone.

Agencies caution advertisers against knee-jerk response to rise of social media

Warc’s Social Media Reaches New Peaks report revealed that social media is now the largest channel in the world in terms of adspend.

A woman draws a bar chart slowly increasing each year (2020-2024)/

Ebiquity predicts 'more positive' advertising outlook for 2024

Media consultancy's revenue jumped from £75.1m to £80.2m year on year in 2023.

Luke Smith

Croud secures £34m funding for 'ambitious growth plans'

The business previously received private equity backing from LDC in 2019.

Figure of person walking through a door while a group stand at another door looking on

'Devastating': What happens when an agency loses a top client

One in five agencies participating in this year’s School Reports lost one of their biggest-spending clients in 2023 – so how did they cope?

Picture of Vivendi offices.

Date revealed for Havas spin-off vote as revenues rise

Parent company Vivendi says move would “unleash the development potential” of the brand.

Clockwise from top left: Jessica Tamsedge, Michelle Whelan, Kate Rowlinson, Scott Moorhead, Kate Howe and David Jowett.

Will more agencies move to a holding company solution for their biggest clients?

Holding groups have increasingly developed cross-agency solutions for bigger pitches.

Cast of Love Island behind the logo for the show and EBay.

EBay reviews global media account

EssenceMediacom is the incumbent.

Someone presses their phone screen, with smiling emojis, heart images and thumbs up icons visualising what the person is doing on their phone.

Hootsuite acquires social listening platform Talkwalker

The deal will combine Hootsuite’s publishing and analytics with Talkwalker’s consumer intelligence.

Dove ads in various outdoor locations, asking: When did 10 stop looking like 10?

Dove and Ogilvy highlight impact of anti-ageing skincare trend on 10-year-old girls

'10 vs 10' supports Ogilvy's previous campaign, #TheFaceof10.

An animated woman rows in a boat.

Sage set to appoint global media and B2B marketing partners

Mindshare was the incumbent on the global media planning and buying account.

Oatly billboard above green shop front.

Oatly hires global media partner

PHD was the incumbent on the account

The poster reads "Real Life Alone in the Dark" with the image of a haunted mansion in the background and someone in a mask.
Clockwise from top left: Nishma Patel Robb, Richard Exon, Tamryn Kerr,​ Anna Vogt, Charlene Chandrasekaran, Yelena Gaufman, Flora Joll and Kirsty Hathaway.

Should the ASA have fully overturned its FKA twigs ruling?

Controversy over the watchdog's decision continues.

Three people look at the camera. One is holding a Polaroid camera to their eye. (Image: Polaroid)

Polaroid appoints global media agency

The Aperto Partnership managed the review.

On the left: a map with "food landmarks" marked out; on the right, Marilyn Monroe enjoys a hot dog as a Coca-Cola is being handed to her

Coca-Cola partners with Time Out on 'Foodmarks' campaign

Campaign was developed and executed by WPP’s Open X and led by Ogilvy.

A toy basket with toys thrown into it

Ikea tells viewers 'Do try this at home' in global campaign

It is the first campaign since Ikea Retail awarded its global brand account to McCann.

Jeremy Allen White walking down the street in New York.

Tommy Hilfiger and Calvin Klein appoint media agency

Pitch process was supported by UK pitch consultancy Creativebrief.

Clockwise from top left: Roshat Adnani, Guillaume Lelait, Dane Buchanan and Lavinea Morris.

M&C Saatchi Performance makes key global appointments

Two of the global promotions are based in the UK.


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