Storytelling and measurability: Why creatives are embracing digital out of home
From 3D billboards to the Las Vegas Sphere, brands are finding new opportunities to catch consumer attention as digital out of home opportunities grow.
NYX’s pulled Super Bowl spot leaves questions about what’s acceptable humor
Snapshots of the latest in creativity, behind-the-scenes looks into the best work and deep-dive analysis on hot industry topics.
Mass shooting victims call Congress members to demand gun safety legislation
The Shotline uses AI and audio provided by victims’ families to generate computerized versions of the voices of victims killed by gun violence.
Black Marketing Vanguards: Joseph Anthony
Chairman and founder, Hero Media; founder, Hero Collective; founder, Blackweek
Black Marketing Vanguards: Shannon Washington
Global chief creative officer, Gotham; creative advisory group member, Unstereotype Alliance
Black Marketing Vanguards: The past and present of Black advertising
PepsiCo’s first Black marketing team in the 1940s paved the way for more Black advertisers to join corporate America. Today’s trailblazers are paying it forward.
Black Marketing Vanguards: Tiffany Warren
EVP, chief diversity and inclusion officer, Sony Music; founder and president, AdColor
Black Marketing Vanguards: Walter T. Geer III
Chief creative officer, innovation, North America, VML; cofounder, Blackweek
Black Marketing Vanguards: Oriel Davis-Lyons
Chief creative officer, Mother NY; founder, The One School
Black Marketing Vanguards: Travis Montaque
Cofounder and CEO, Group Black
The top 10 Super Bowl LVIII ads, according to creatives
Campaign US gathered a group of creative leaders to rank the best ads of the game.
Usher, Bud Light, Liquid Death: Super Bowl ad mania is in full swing
Snapshots of the latest in creativity, behind-the-scenes looks into the best work and deep-dive analysis on hot industry topics.
‘It's Ursher baby’: Watch the ads featuring Usher ahead of Super Bowl LVIII
Usher is popping up in ads ahead of his Halftime Show performance at Allegiant Stadium in Vegas.
WATCH: All of the first-time advertisers in the Super Bowl
Buzzy brands that are popular with Gen Z will take the Big Game stage for the first time this year.
Why Rakuten is skipping Super Bowl for New York Fashion Week
Last year’s Clueless-inspired Super Bowl ad was just the start of an extended women’s fashion-oriented strategy.
Editor’s Pick: 4 campaigns that stood out during the Grammy’s
Mastercard, Nike, Dunkin’ and Hilton Honors celebrated the music and artists influencing cultural moments.
Carl Weathers dies at 76; FanDuel to adjust Super Bowl plans
He played the role of Gronkowski’s trainer in the Kick of Destiny 2 campaign.
Danone’s Silk and Stōk unveil first Super Bowl ads
The brands will debut on the Paramount+ broadcast alongside Oikos.
Urban Outfitters to host roller discos to support Black businesses
The Black History Month initiative aims to elevate Black artists and Black-owned apparel brands with an influencer-led skating party.
Eos reads NSFW DMs in lotion campaign
Snapshots of the latest in creativity, behind-the-scenes looks into the best work and deep-dive analysis on hot industry topics.
Campaignliveus