BRANDING: Red Earth brand set for UK debut in Selfridges
Red Earth, a market-leading cosmetics and skin care brand in the Far East and Australia, is entering...
BRANDING: Vision Express unveils flagship concept store
Vision Express, the optical retailer, will open a concept store that echoes open-plan cosmetics reta...
BRANDING: Creightons introduces premium shaving line
Creightons, the manufacturer of own-label personal care products, is to make an assault on the premi...
BRANDING: Comfort revamps look for worldwide identity
Unilever has overhauled the brand design for its Comfort fabric conditioner, completing a two-year p...
Harvey Nichols to launch perfume in own-brand focus
Harvey Nichols, the upmarket department store chain, is to build its brand as a designer name, start...
DIRECT: Domestos targets young kids’ mothers
Lever Brothers is targeting 1.4 million mothers of children aged four to seven with a personalised ...
MEDIA: P&G debuts interactive ad campaign on Open
Procter & Gamble is to launch an interactive advertising campaign on Open, in a new push behind Cha...
Direct: Lever in DM bid to turn Radion buyers to Surf
Lever Brothers is gearing up for a major direct marketing push on its Surf washing powder brand, fo...
Labour calls for action on ’waif’ ads
Minister for Women Tessa Jowell could call for a system of self-regulation among advertisers and th...
NEW MEDIA BRIEFS
Former Bartle Bogle Hegarty joint managing director Mark Collier has launched daredigital, a digita...