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Ben & Jerry's: co-founder Jerry Greenfield on brand ethics

Ben & Jerry's urges brands to follow 'values-led' approach

Ben & Jerry's co-founder Jerry Greenfield has criticised brand owners for focusing on profit above t...

London 2012; LOCOG to create official check-in platforms

LOCOG eyes mobile deals

London 2012 organiser LOCOG is aiming to stamp its mark on the virtual space surrounding the Olympic...

What women really want

LONDON - Tactics used by political parties to woo female voters are clumsy and outdated....

COI: The UK's biggest advertiser

COI overtakes P&G with £208m annual adspend

LONDON - The COI has become the UK's biggest-spending advertiser, after increasing its spend to £208...

TopShop

Topshop launches dress-hire service using celebrity frocks

LONDON - High Street fashion-chain Topshop is launching a dress-hire service to raise money for Age ...

PETA ad campaign urges Scottish men to forgo meat and lose 'Moobs'

LONDON - Men are being urged to ditch meat in order to get rid of excess chest fat or 'moobs' in a n...

DoT campaign

UK Government poised to be biggest advertiser

LONDON - The government is on track to overtake Procter & Gamble as the UK's biggest-spending advert...

Half of consumers to buy less says Henley Centre study

LONDON - More than half of all people plan to consume less over the coming year as anxiety over the ...

Carbon Trust debuts 'carbon cuts' accreditation

LONDON - The Carbon Trust, a government-funded body that advises firms on carbon-emission reduction,...

Advertisers slam ITV as complaints rise sharply

LONDON - ITV has been hit by claims that it is 'deliberately adopting a provocative and retaliatory ...

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