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Bond Street tube station resigned as 'Burberry Street' during London Fashion Week

Bond Street Tube station becomes ‘Burberry Street’ and draws mixed reaction

Social media has reacted with delight and opprobrium....

Am image from Burberry's 'Open Spaces' ad featuring four people floating above a wheat field

OMD wins Burberry’s global media account

The Omnicom agency will succeed Dentsu in 2023....

How FILA transformed its e-commerce approach

The century-old sportswear brand hadn’t invested much in e-commerce. Then COVID-19 hit....

Ugg to donate 500 pairs of slippers a week on Instagram to coronavirus caregivers

People can nominate caregivers and essential workers as part of Ugg's $1 million donation plan....

Which industries are focusing on e-commerce amid coronavirus crisis

While coronavirus has affected the entire economy, some industries have taken sharper blows....

Brand Film Awards US 2020 finalists announced

See who made the shortlist of top brand films to be feted by PRWeek and Campaign....

'Sometimes what keeps us apart, actually brings us together,' says Kay Jewelers

The spot is the first work from Zimmerman's new creative chief Wade Alger....

Fans okay "Colores" album launch while Guess postpones collaboration

Because of COVID-19, reggaeton star J Balvin asked Instagram followers about album launch as partner...

Reebok turns up on your front lawn in new campaign

Reebok is sending Cardi B to your front lawn in new Zig Kinetica promo....

Adidas goes off the beaten path for Chile 20 launch

The shoemaker's latest campaign takes a look at some of the less touristy areas of Paris and London....