THT drives Hepatitis B awareness
Terrence Higgins Trust (THT), the charity best-known for its work on HIV and AIDS, is to launch its ...
English Heritage focuses on most profitable sites
English Heritage is to focus its marketing on its most profitable properties as part of a shake-up i...
BRANDING: Shelter seeks shop to focus on issues
Shelter, the homelessness charity, is seeking a branding agency to create a corporate identity, as i...
WHO rails against Solero for hijack of '5-a-day' plan
The World Health Organisation (WHO) has slammed Unilever's launch of a fruit-based ice cream that cl...
Esporta selects first marketing chief
Esporta, the upmarket health and fitness club operator, has appointed Alex Pike as its first marketi...
Leonard Cheshire signs Office star for disability ads
Leonard Cheshire, the UK's largest disability charity, has enlisted The Office despot Ricky Gervais ...
Companies pick charities on size, not worthy cause
More than 50% of companies involved in cause related marketing choose a charity based on the size of...
London hospitals lure Middle East private patients
Ten of London's top NHS hospitals are targeting the Middle East with a marketing campaign to positio...
Tetley Tea's £15m healthy strategy rocked by rulings
Tetley Tea has pledged to stand by its £15m relaunch proposition that its product is good for you, d...
Nestle UK links to Kids Club charity to lift reputation
Nestle UK is bidding to position itself as a champion of children's out-of-school activities with a ...
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