Singer Lily Allen to debut New Look clothing range
LONDON - Singer Lily Allen has signed a deal with budget high street retail chain New Look to produc...
Emap Esprit to launch next phase of parenting research
LONDON - Emap Esprit, publisher of Mother & Baby and Pregnancy & Birth, has appointed brand research...
No cheap England kits as Umbro clamps down on supermarkets
LONDON - Sportswear giant Umbro has stopped major UK supermarkets from selling the latest England fo...
GlaxoSmithKline appoints Worth to global digital account
LONDON - GlaxoSmithKline has appointed digital communications agency Worth to handle its global digi...
YooMedia moves into social networks with dating site
LONDON - YooMedia is to launch a free online dating website, LetsDateForFree.com, in response to wha...
Paramount and E! weekend sponsored by chick-lit author
LONDON - Penguin Books has agreed a deal with Viacom Brand Solutions to sponsor a weekend of program...
Nivea to sponsor Ant and Dec-fronted show PokerFace
LONDON - Ant and Dec's forthcoming series of 'PokerFace' for ITV is to be sponsored by Beiersdorf's ...
BT Vision hires ex-Sky Sports man for marketing
LONDON - BT Vision has appointed Paul Ridsdale, the former head of marketing at Sky Sports, as its s...
Email campaigns increase service levels over Christmas
LONDON - UK email marketing campaigns increased across every industry sector over the Christmas peri...
AIS creates viral ad for speed dating novel
LONDON - Archibald Ingall Stretton has created a YouTube viral ad for Lorelei Mathias' novel about s...