Strongbow backs county cricket's Twenty20 Cup
LONDON - Strongbow is to sponsor county cricket's Twenty20 Cup this summer as it seeks to expand its...
Branding News: Vidal Sassoon rolls out global overhaul
Vidal Sassoon has revamped its brand to introduce a premium global look....
Oral-B battery-powered brush rapped by greens
Procter & Gamble has come under fire from environmental groups over the launch of an Oral-B disposab...
Branding News: Right Guard updates women's packaging
Right Guard is introducing two white mark-minimising deodorants amid a redesign of its women's range...
Branding News: Brylcreem in revamp to promote heritage
Brylcreem is relaunching later this month with a reformulated and repackaged range designed by brand...
Baileys to add drinks mixer in Moulinex tie
Baileys, the Irish cream liqueur, is launching a drinks mixer in its first move into consumer goods....
Branding News: Sony backs PSP with branded retail units
Sony Computer Entertainment Europe has appointed Checkland Kindleysides to create branded retail sam...
Brand Builders: The Bread Shop
This baker hopes to make the purchase of a loaf as much a daily ritual here as it is in Germany....
Branding News: Motor industry sets up repair standard
A consortium of motor manufacturers and repair garages is launching ATA, an in-dustry-standard brand...
Branding News: Bakers expands into dog treats category
Nestle Purina pet food Bakers is to make its debut in the dog treats market, taking on rival Masterf...